Green Envy Girls Celebrates a Birthday

Green Envy Girls celebrated our first year as a legitimate business in October.  The year has been amazing!  We haven't counted how many items we've sold but we can tell by our inventory of magnetic snaps and our constant hunt for straps that we've sold a BUNCH of our totes, jewelry, hair pins, zipper pouches, bobby pins and rings.  We are so proud of ourselves.  I think it really hit home during The Girlie Show that we SHOULD be proud of ourselves.  We've worked extrememly hard and it has paid off.

Our experience during The Girlie Show really proved to us that our pre-planning and organization skills were beneficial.  The booth was only an 8' x 8' which is pretty small.  Bags are really difficult to display correctly.  We chose to cover the paneling that was provided by the show with black silky fabrics so that the bags would really show up and show off all of their color and detail.  We used "S" hooks to hang the bags so that clients could easily remove the bags to try on and touch. 

We also utilized a coat rack to display our small totes.  People really responded to the smaller bags.  They can be used as a purse for an adult or a child and they fit iPads perfect!  I think we sold all but one or two of those. 

We're starting to develop the look of what we want our clients to remember when they visit us at an exhibit.  We've pulled the "g" from the Green Envy Girl logo and used it as a brand stamp.  We also will continue to use our green flags made from used fabrics that we first used at The Plaza Festival.  Hopefully, as we grow and continue to show our brand, people will begin to recognize us and therefore buy from us. 

As we did the show, it was easy to let the customers look and touch but we discoved that if we talked about the products and what our mission is, the more people got interested and I really think they purchased more because of the stories we told.

You can never tell what is going to be a big seller.  Each location is so different because it pulls different kinds of people.  We didn't sell any of our diaper bags.  However, we've made multiple contacts regarding diaper bags and have gotten a couple of orders for custom diaper bags because of what was displayed at the show. 

Our zipper pouches sold like hotcakes.  This particular set didn't sell a single one at Plaza but we sold out at Girlie.  We've learned that we can't get discouraged about a certain product that doesn't sell at one show because it will probably sell at the next one. 

The same can be said for our jewelry.  Every piece sold except for the sea glass jewelry.  The sea glass jewelry was a little more expensive and that could have been why.  It may have also been that we needed to talk about sea glass and the story behind it.  I wear it all the time but it's probably because it's so special to me because of the story it holds.

We had so much fun explaining and talkng about our tie flower brooch/pins and our hair pieces.  Every age group buys these tie flowers!  I LOVE it!  One of my favorite moment of the show was when Maggie's dear friend Amy came to see us wearing a custom ordered tie flower that she has us make about a year ago.  It looked fabulous!  It was also so humbling to have friends come visit our booth wearing their big and small totes that they have bought from us in the past!  Love our friends.  Maggie and I were so heart happy to have the support from our friends.  That may have been the best part of the show.

We are finally gearing down from the show and have reorganized our work space and have several special orders for diaper bags and Christmas.  It feels so great to be busy!  Our goals include getting our items listed back on our Etsy store and we are now talking about eventually getting a legitimate website up and running. 

We also gave eachother high fives for each time we utilized the Square app on the iPhone to make credit card transactions!  What would we do without the iPhone and iPad?  I would have never guessed we'd be using an app for sales with Green Envy Girls!  Awesome stuff.

We want to thank The Girlie Show organizers for an incredible experience.  We'll definitely apply next year.  And of course the old Farmer's Market building is incredible and will hold a special place in our hearts!